Out of 32 of the people I asked, 20 of them regularly bought local newspapers, these included The Harrogate Advertiser, Yorkshire post and the York press, some of those who didn’t buy them regularly they commented that a relative sometimes bought them. 24 out of 32 thought that £1 would be the most appropriate price for a local newspaper, 8 people thought that 50p would be appropriate and no one ticked £2. This suggests that people expect local newspapers to have quite a bit of content, which would be worth £1, but not as much as national newspapers which are normally more expensive. The results also show that weekly newspapers are more popular, this means that people like to know about news that has just happened not, something that happened a week ago.
Overall Hard news was the most popular type of article, then Human interest, then Entertainment and then sports. This shows that the balance between hard news and human interest is important as they are the most popular. Entertainment and sports are less popular but it is still important to have them so to keep a broad appeal. Out of the other aspects that attracted people to local papers, a range of articles was most popular, again showing that good composition is important when attracting an audience. The next popular was a clear and organised layout, when creating my newspaper I will make sure the pages a clear and easy to read.
Finally from my results it is shown that most people prefer the traditional layout for a newspaper as it is easy to read, and with multiple articles on the front page, so there is more to read. Those who didn’t like the traditional layout thought that it was boring and would like to see something new.
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